Roughly 500 local and foreign students from universities in Shanghai attended an event in Shanghai on Thursday that kicked off a series of activities addressing Generation Z's role in international communication.
The activities were held by China Daily and the publicity office of the Shanghai Municipal Party Committee.
Zhao Jiaming, member of the Standing Committee of the Shanghai Municipal Party Committee and head of the publicity department, and Qu Yingpu, publisher and editor-in-chief of China Daily, initiated the activities at the event, which was organized by 21st Century and attended by experts and journalists specializing in international communication.
The series of activities will include forums, themed reporting and English speaking contests aimed at teenagers in countries involved in the Belt and Road Initiative, according to the two sides.
During the event, Yuanxi, China Daily's digital employee, presented a report about Gen Zs in Shanghai and another about the impressions that Gen Zs from home and abroad have about Shanghai's image.
The reports, which were compiled by the publicity office of the Shanghai Municipal Party Committee and China Daily's Generation Z research center, detail how Gen Zs in Shanghai feel about the city and get connected to the world, and put forward suggestions on how this generation of people can promote Shanghai's culture around the world.
CCTV host Tian Wei, China Daily reporter Peng Yixuan, and Shanghai Media Group reporter Yang Yingjie also shared their work experiences at the event and discussed with the youths how to better tell China's stories to the world.